Competitive Superiority: 3 Strategies to Outmaneuver the Competition

October 13, 2016

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In this webinar, we will examine how to look at a current sales opportunity based on your understanding of what the customer values. You will learn how to create a value map that plots your position relative to the customer’s perception of value, and relative to the competition. Plus, discover how to identify three strategies to develop your next moves, while anticipating the moves of your competition and the customer.